Due to its pure visual nature Instagram is an extremely powerful media. Instagram is one of the most powerful social networks and platforms in the world having around a Billion users a month, up from 300M when I first wrote this 3 years ago. It is the world’s gallery of more than 20 billion photo posts.
Whether you’re a famous make-up artist or a flourishing brand, you’ll want to increase your following. Everything about weddings must be aesthetically impressive, from your wedding invitations and cakes, to bridal accessories and bouquets, so it makes sense as a wedding business to have an Instagram account to visually communicate with customers.
With continued growth in the number of users and time spent using mobile devices the importance of being able to reach users on their chosen device is at an all-time high. Mobile is quickly becoming the primary way users are accessing their online content. Instagram was originally conceived as an app giving its platform a leg-up on its competitors that were originally created as desktop sites. Instagram’s simple and easy to use platform has remained fairly consistent since its launch unlike its competitors who are constantly updating their apps to integrate pages and menus.
Unlike other social media channels, Instagram does not give your followers the option of preventing posts from popping up in their feed. If a follower of yours doesn’t want to see your post, they need to unfollow you. This means that your marketing efforts will appear in 100% of your followers’ feeds, greatly increasing the chances that they will be seen. Facebook, which owns Instagram, has continued to invest in its advertising services making it difficult for businesses to reach their followers organically.
With the introduction of advertising, stories, IGTV and now reels and business profiles which offer special features just for them, the appeal of Instagram is evermore strong.
It is important with Instagram to decide on how you want your profile to look and how often you will post new data. It’s very easy to create a muddled feed than confuses more than it appeals. A good-looking feed is as important as an individual post. Let us help you with this. We can offer our guidance on the best look for your company and product and make suggestions how we think your product is best captured and shown to the bigger audience. We are happy to offer our help on any scale. If you just want one post a day, we can do this. Five a day is no problem either. Whatever works for you. The most important thing is consistency and quality of post.
Instagram is real and happening!
Not only does having a strong presence on Instagram allow you to generate more business, it will also be a tool to impress and captivate those clients who may have come across you elsewhere. Instagram is real and it’s happening, and not having a presence on it isn’t really an option in this day and age: so let us help you.
I offer both active and interactive management on Instagram, with varying numbers of daily posts and engagement, so that we can adapt the support level to the investment you are comfortable making. If you just want one post a day, we can do this - five a day is no problem either! It’s all about what works for you, and maintaining consistency and quality.
With the introduction of advertising, stories, IGTV, and now reels and business profiles with special features, the appeal of Instagram is ever increasing.
The Importance of Instagram
Photo-sharing app Instagram is set to overtake Twitter as a news source, research suggests. Stand-out visual stories in recent months have helped - climate change, the Black Lives Matter movement, and the coronavirus have all seen massive engagement on the platform.
500 million people use Instagram Stories every day
63% of Instagram users log in at least once per day
Instagram users will spend an average of 28 minutes per day on the platform in 2020
62% of people say they have become more interested in a brand or product after seeing it in Stories
130 million Instagram users tap on shopping posts every month
More than 50% of Instagram accounts use Explore every month
About six in 10 Instagram users log in at least once daily. It’s the second most logged in social media site for daily use after Facebook.
Instagram has become known as an ideal fit for e-commerce marketing. The platform is often used as the discovery portion of the sales funnel. Eighty-three percent of Instagram users discover new products and services on the platform.
9 Instagram Facts
£295
One Post Daily for 28 days
from
Interactive
£155
One Post Daily for 28 days
from
Active
I offer both active and interactive management for you.
Whilst I would highly recommend the interactive service as being the most beneficial, I do appreciate that when starting out this may not be financially doable, or you may simply prefer to do that side of the social yourself. It is important to point out that just posting on Insta will not get you the desired reaction you want, it is so crucial to be active on your account and interact. Imagine having a conversation with someone who doesn’t respond or gives one-word replies…you would get pretty fed up very quickly and not talk to them again. Instagram is just the same. You need to acknowledge those comments and make conversations.
Helping you connect with the clients who know your worth
Insta Packages
£75
From As Little As
Helping you be present and authentic
Save you time
Let's get you seen
If you are just starting out, I can set up all the relevant accounts for you.
Start Up Package
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Pinterest has, without a doubt, become THE social media channel for professionals working within creative industries. Moreover, it’s consistently one of the most widely used tools by brides, all the way through their wedding planning journey. Whether you have an old account that needs an overhaul, a new account that needs setting up, or a current account that needs extra hands on it – we’re here to help. We can create boards, add pins, write descriptions, and connect your account with both clients and peers that will help your brand grow.
LinkedIn is one of the most powerful and highly respected forums for connecting with both peers and clients, both locally to you and worldwide. This is your chance to give your business a shareable, professional profile that highlights your skills, experience, and services. The ultimate platform for business networking, LinkedIn is one not to miss for anyone wanting to build long-lasting relationships in multiple industries.
Facebook is a wonderful platform to showcase and market your business, and has long been one of the most widely used forms of social media marketing. We can help you understand the news feed algorithm, set up targeted and cost-effective adverts that you can learn from, share posts that will perform, create a shop, and generally connect with your audience in an authentic and intentional way.