Facebook is a wonderful platform to showcase and market your business.
Facebook has long been the king of social media marketing and for many it still is the favourite with nearly 2.5 billion monthly active users (MAUs).
With its algorithm-based feed it can be hit and miss as to who sees your post and who doesn’t. If you are happy to advertise then that is where Facebook can come into its own. Facebook ads are some of the best and cheapest sources for advertising a new wedding business. Facebook ads is actually a great way of reaching a select targeted audience at a relatively low cost to you. This is monitored……. Optimize social media and network your wedding business on Facebook.
Social media in recent years has risen to become a very effective way to outreach and engage potential customers. According to Facebook’s website, one in every 13 people on the planet is on Facebook with more than 650 million active users. Many engaged couples research wedding vendors before contracting business services or purchasing products and Facebook is one of the online venues often regarded.
I am sure you will agree this is quite a different journey compared to those of days gone by! So, as social becomes an inextricable part of our lives, it’s changing and reshaping even the most traditional of industries. Keeping a finger on the social pulse at all times is a guaranteed way to not only keep abreast with changing trends, but also find new ways to market your services to a rapidly evolving consumer base.
Although many people associate algorithms with Google, Facebook also has many algorithms running on a regular basis. And I can’t think of one more important than its News Feed algorithm. That’s what determines the posts and updates you see when you log into your account. With most people having hundreds of “friends”, while also liking many Pages and publishers, the News Feed has gotten very crowded over the past few years. So, Facebook uses an algorithm to determine what shows up, and in which order. And that order can have a serious impact on businesses trying to reach a targeted audience.
Another very useful marketing option on Facebook now for businesses is the Facebook store. Facebook Shop has recently been rolled out in the US and is available to anyone suitable with a US bank account. Otherwise you can set up a Facebook store which connects to your Instagram page to sell via your website or chosen store.
I’ve been working with Emma on my social media for a couple of years now, it really helps to have some support with the constant need for content. It is very difficult to maintain enthusiasm in your own work, and having someone else involved is really valuable, even if it’s only a small amount of help.
Nikki Stark Jewellery
It also has extremely powerful advertising tools, which are some of the best and cheapest sources for marketing a new wedding brand. We can help you reach a targeted audience at a relatively low cost to you, so that you can invest your budget and connect with your clients in an intentional way.
As social media becomes an inextricable part of our lives, it’s changing and reshaping even the most traditional of industries. Keeping a finger on the social pulse at all times is a guaranteed way to not only keep abreast with changing trends, but also find new ways to market your services to a rapidly evolving consumer base.
Mastering Facebook means understanding its algorithm-based feed, which determines who sees your posts and who doesn’t, as well as the order of those posts - both of which have a serious impact on businesses reaching their audience.
The Importance of Facebook
£120
One Post Daily for 28 days
from
Helping you step confidently in the direction you want to go. Using your own images, or those that I have sourced, I will add suitable text and hashtags. These posts will be either scheduled at a time of your choice or published daily, whenever we feel is most beneficial to capture your target audience.
Bringing a fresh pair of eyes to your business
Facebook Package
£75
From As Little As
Helping you be present and authentic
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If you are just starting out, I can set up all the relevant accounts for you.
Start Up Package
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Pinterest has, without a doubt, become THE social media channel for professionals working within creative industries. Moreover, it’s consistently one of the most widely used tools by brides, all the way through their wedding planning journey. Whether you have an old account that needs an overhaul, a new account that needs setting up, or a current account that needs extra hands on it – we’re here to help. We can create boards, add pins, write descriptions, and connect your account with both clients and peers that will help your brand grow.
LinkedIn is one of the most powerful and highly respected forums for connecting with both peers and clients, both locally to you and worldwide. This is your chance to give your business a shareable, professional profile that highlights your skills, experience, and services. The ultimate platform for business networking, LinkedIn is one not to miss for anyone wanting to build long-lasting relationships in multiple industries.
As one of the most powerful and visual tools at your disposal, Instagram is a must-have for wedding businesses in this day and age. I offer both active and interactive management on Instagram, with varying numbers of daily posts and engagement, so that we can adapt the support level to the investment you are comfortable making. Whether it’s one post a day, five posts a day, smart engagement, or full management or the account, we are here for you.